The closing event of the WELCOME project will take place on 27-28 March 2025 at the House of the Mountains in Berchtesgaden!

Overtourism and the boom in outdoor activities are increasingly relegating the Alps to a mere backdrop for sporting activities, threatening their unique natural and cultural heritage. WELCOME addresses these challenges by exploring innovative, sustainable and integrative tourism strategies that balance recreational use with nature conservation.  

The event will present and discuss the results of the project's three core themes: an exchange about existing offers of protected areas and their future perspectives, a presentation of emerging trends and innovative concepts for new activities, and a reflexion about the limits of visitor growth in natural sensitive areas.

The project is co-funded by the German Federal Ministry for the Environment, Nature Conservation, Nuclear Safety and Consumer Protection (BMUV).